The US Airways has grown to become a successful airline in the US Research Paper

The US Airways has grown to become a successful airline in the US - Research Paper Example After a series of mergers and buyouts, the US Airways grew from just a small airline operating in just a number of airports within the US to big conglomerate with a huge annual turnover (McNicholas 1). This airline has a colorful history and a rich culture facilitated by the presence of loyal customers coupled with hard working employees. However, evidence from reliable studies show that this success or rather triumph has come along with numerous setbacks. As of today, the US Airways faces serious challenges, which include the merger between itself and America West (Vasigh, Ken, and Liam 32). Analysts assent that the anticipated marriage linking the US Airways and America West brought certain obstacles, which comprise of labor challenges, integrating operations, competition, and a weak industry as well as the issue of rebranding the whole airline probably using a different color (Yunich 2). Despite being a low cost airline, the US Airways is still dealing with lost employee morale sp ecifically after the effects of September 11 started exerting heavy toll on the aviation industry (Taneja 65). Generally, in order for the US Airways to stay firm in business, it has to introduce few changes and alter a number of its stipulations. It is therefore recommendable for the US Airways to move from excessive assets, the filing of Chapter 11 (Bankruptcy, BUS 371), and lost customers to a â€Å"load factor† (Moyer and Reynolds 51). Position of the problem Since the problems facing the US Airways are numerous, it is substantial to include a number of spectrums that establishes several positions aimed at getting a clear picture of the situation. It is agreeable that merging with the America West is crucial for the US Airways business operations (Lu 34). It can result to increased profit margins, reduced competition, and potential utilization of the company assets (Pender and Richard 50). However, a critical review of the company’s feedback from various players in the same market shows that, the merger may never happen simply because other airlines competing for the same clientele claim that this merger may diminish them by rendering their businesses useless. Profoundly, the US Airways offers a low cost service to its customers while the America West offers similar services in addition to other favorable offerings to its clients (McNicholas 2). As such, a merger between these dominant airlines would mean increased competition pro the other airlines, which would result to low profit margins, loss of customers, and subsequent exit in the industry (Brent 92). Of course, not even a single airline would want this to happen so contesting against this marriage is a priority to most of the foreseen victims. Since the major problem facing the US Airways is the issues that resulted from its subsequent merging with America West, understanding that the US Airways should not lose sight of its mission and visions statements is imperative (Vasigh, Ken, and Liam 40). With reference to the US Airways statements visions and mission, the company seeks to provide safety and value to its customers (Moyer and Reynolds 75). Additionally, it commits itself into making every flight count and dedicates its corporate social responsibility department towards maintaining a sustainable environment. Although there has been no terror effects of any plane crash

Approaches to Effective Change Management Essay

Approaches to Effective Change Management - Essay Example It is important for change managers to be open for new ideas that may be significant in the change process, which encourages all the stakeholders involved to participate and own the organizational objectives, thereby making it possible for the change managers to accomplish their tasks (Ivancevich et al. 2007). Kotter (1996) observes that change management also requires that the important decisions be defended from denunciation by other players who might not be informed or whose interest might only be focused on resisting change irrationally. If change managers allow new ideas to be dismissed in such a manner, there can be no progress. However, while defending the ideas against criticism, it is important to consider the suggestions of others who might have a different perspective in regard to approaching change. For example, technical personnel who understand the organizational systems better can offer essential advice regarding the necessary changes that are beneficial. Flexibility i n decision making is important for change to be accomplished. In other words, change managers need to disregard the manner in which they have always approached matters related with decision making. They need to allow flexible practices that broaden their scope of thinking, which allows them to identify new opportunities and methods of working. Rigidity in decision making hampers innovativeness in organizations since they do not open up to change (Szamosi & Duxbury, 2002). In other words, organizational culture is important in determining the success of the change process. It may hinder or promote change and therefore change managers should be keen on maintaining a culture of flexibility in organizational decision making. Promotion of flexible working is also important to ensure that the employees are aware that the typical procedures followed in the workplace can be changed at the realization of any opportunity for improvement, which is significant in avoiding resistance to change a mong the organizational staff (Lines, 2004). According to Ivancevich et al. (2007), successful change management involves learning from past experiences. The change managers can use examples of situations where they failed in the past and apply the knowledge to avoid undesirable occurrences in the change process. In choosing the approach towards implementing new ideas, it is important to keep focused on the positive aspects instead of looking at the possibilities of encountering difficulties in the implementation process. Focusing on potential difficulties leads to undesirable pessimism that may hamper progress. Risks also need to be shared by forming strong partnerships that are also significant in developing new ideas (Szamosi & Duxbury, 2002). Bennett & Durkin (2000) observes that the information obtained in the change management needs to be analyzed and sorted out to distinguish between the vital information from the irrelevant. Failure of the change managers to make out the dif ference in such information leads to the presence of surplus data that makes the tasks even more difficult. Such situations cause exhaustion and low morale in implementing the organizational activities, and the change process may be abandoned before the change management goals are accomplished (Mourier & Smith, 2001). On the other hand, Lines (2004) observes that there is a tendency for managers and data collection staff to make assumptions that they collect all the information that can be accessed while they do not. In other words, improper judgment regarding the information received by the change managers leaves substantial information that might be useful to the management